Join us for a seminar on Climate Change Scepticism with Professor Matthew Hornsey.

Professor Hornsey's presentation will be followed by a panel discussion and networking drinks.

The seminar is hosted by the School of Chemical Engineering’s  Sustainable Energy program and the Chemical Engineering Student Society (ChESS). 

Abstract: 

A source of frustration for climate scientists is that evidence for anthropogenic climate change can be discounted because of people’s broader worldviews and ideologies.

Drawing on data from around the world, I describe the psychological profile of climate sceptics, and explain why merely providing evidence is not always sufficient to change their minds. I then describe a model of persuasion that places emphasis on promoting climate-friendly behaviour by aligning with (rather than competing with) people’s underlying ideologies, anxieties, and identity needs.

The results are discussed with an eye to the implications for science communication in a range of different disciplines.

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Venue

Room: 
Prentice Building (#42), Lecture Theatre 115 (entry off the Andrew N. Liveris Building undercroft), St Lucia Campus.

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